SOLOTREKKING.
COMPLETE BRAND IDENTITY AND DESIGN SYSTEM FOR THE nature BRAND.
website
We created a user-friendly and responsive website for Solotrekking, focused on providing a smooth and engaging experience. The design supports the brand’s identity while ensuring easy navigation and accessibility across devices. Additionally, the site features a blog, offering relevant content and insights to connect with the Solotrekking community.
The logo design for Solotrekking reflects a clear, modern identity. The abstract mountain with the path symbolizes the spirit of adventure and the journey of forging one's own path. It is concise and versatile, making it adaptable across various platforms.
A modern, readable font and nature-inspired colors create a clear and dynamic look.
MERCHANDISE
To bring the brand to life, the design has been applied across various merchandise products, from stickers to postcards, ensuring a cohesive and recognizable presence beyond the digital space.